"It’s time to forget everything you think you know about selling. Winning new customers is the number one challenge 80 percent of entrepreneurs face--and a big reason half of small businesses fail within five years. In Buyer First, Carole Mahoney--who once struggled to pay bills and is now a top sales coach and influencer--says the reason so many of us are bad at selling is, well, we think selling is bad. In the “book my clients have been asking...

"In this practical and research-based guide for sales managers, Harvard Business School professor Frank Cespedes offers essential strategies for thriving in an industry that never stops changing. The rise of e-commerce. Big data. AI. Given these trends (and many others), there's no doubt that sales is changing. But much of the current conventional wisdom is misleading and not supported by empirical data. If you as a manager fail to separate fact from...

Heart and Sell offers salespeople, entrepreneurs and corporate leaders a system of emotional selling that will revolutionise the sales process. Shari Levitin, who pioneered the Third Level SellingT movement, takes this concept to a whole new level and shows you methods to create an emotional customer experience that creates true urgency, a process to decrease objections and techniques to manage your own emotional state to ensure sustained performance....

All Star Sales Teams focuses on molding the sales team into an organization's most productive nucleus. This book uniquely integrates critical development, organizational, and compensation concepts into practical, day-to-day processes. It also answers eight key questions that define successful sales and reward structures: * What methods most clearly communicate sales objectives? * How do you make sure that new products or services reinforce the organization's...

"Over the years, I have seen them all, and Warren Greshes is one of the very best. In his wonderful new book, Warren distills a lifetime of sales training into sixteen actionable tools, which, if you use them, will guarantee that you too reach your goals." -Mark Terry, President, Harman Pro Group "A great read! Warren says it all in a way that's not only easy to understand, but even easier to implement. No need to ever read another book on this subject."...

Salespeople today face a fast-paced and increasingly crowded marketplace where meaningful product differentiation has all but disappeared. To compete successfully, sellers must set themselves apart in the eyes of buyers. Amp Up Your Sales shows anyone how to become the trusted sales professional who consistently wins new business. Customers are overloaded with information, overwhelmed by options, and short on time--so the salesperson who is always...

Today's sales managers have to be quicker than ever, being more proactive about hiring the best performers and retaining them, multi-tasking, and managing complex sales processes in order to close more and more deals. This book provides readers with a proven method for managing the sales process as well as the salespeople. Packed with specific, field-tested techniques, ProActive Sales Management shows sales managers how to: * motivate a sales team...

Write Well to Sell Big!
In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling book, author Dan Kennedy explains why some sales letters work and most don't. And he shows how to write copy that any business can use.
Among other things, he provides:

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"Star sales speaker and author of The Sales Blog reveals how all salespeople can attain huge sales success, with strategies backed by extensive research and experience,"--Amazon.com.

The challenges facing today's sales executives and their organizations continue to grow, but so do the expectations that they will find ways to overcome them and drive consistent sales growth. There are no simple solutions to this situation, but in this thoroughly updated second edition of Sales Growth, experts from McKinsey & Company build on their practical blueprint for achieving this goal and explore what world-class sales executives are doing...